In 1946 our grandfather, Lawrence Broadbent, established his Agency, Broadbent Insurance in Newport, Delaware. Forgoing his NFL football Career after graduating from University of Delaware, his son, Dick Broadbent, became an Insurance Agent in 1963. Dick's brother, Ed Broadbent followed in his shoes shortly afterward and they all moved to the Quigley Building on Kirkwood Highway. When Lawrence retired in 1976, the two brothers moved closer to Prices Corner to 715 Greenbank Road, behind the Burger King off Kirkwood Highway. Straight out of college in 1987, Dick's daughter, Lisa Broadbent, followed the family tradition as a scratch agent, building her own agency, and branching off to the other end of Kirkwood Highway to 20 Polly Drummond Hill Road, in Newark. Lisa's sister, Kim Broadbent, worked part-time in the eighties for Dick Broadbent (Dad) and became an associate agent in 1992. In 2003, Lisa took over both Dick & Ed's agencies keeping both locations. Both Dick & Ed still make appearances in the office providing their valuable expertise! Kim remains an Associate Agent within the agency. As you can see, our family has a long heritage of taking care of all of our customer's insurance needs. Our customer's trust is built and maintained because we are honest while working hard to make insurance simple as well as affordable. This tradition has been instilled and passed down from generation to generation, and is still going strong today. Broadbent Insurance is an exclusive agency offering a wide variety of insurance products and services at moderate rates. Not only do we offer Home, Auto, Life, and Business insurance but also Watercraft, Motorcycles, Renters, RV, Identity Theft, ATV, Water Backup, and Flood to name a few. As insurance agents, we strive to excel in serving you. Our motto is to make insurance convenient as well as tailor made to fit each individual situation.
To better serve our clients, we offer two locations. Both are located near the Kirkwood Highway - 20 Polly Drummond Hill Rd in Newark and 715 Greenbank Rd in Wilmington.